It was one of the easiest decisions Northeast Conference Commissioner Noreen Morris has ever had to make.
One of the first NCAA Division I conferences to do so, the NEC proudly signed on as an official partner for the White House’s “It’s On Us” campaign. The program, which was launched this past fall, is aimed at keeping women and men free from sexual assault.
“When the White House unveiled the ‘It’s On Us’ campaign in mid-September and highlighted the alarming statistic that estimates one in five women is sexually assaulted while in college, it was abundantly clear that the NEC should join the campaign,” said the NEC Commissioner.
Enthusiastically enlisting in the fight against sexual assault, the NEC charged its Student-Athlete Advisory Committee with the task of spearheading the effort.
The NEC’s SAAC leaders took the “It’s On Us” pledge on video, and urged others to do the same, during their annual meeting this past fall.
“[Our goal] is to not only promote awareness about sexual assault but to utilize our student-athletes to help spread the message of how we can help prevent sexual assault on college campuses,” said Morris.
In addition to student-athletes verbally persuade their peers to join the cause, the NEC has used numerous digital media to spread awareness and encourage participation.
An “It’s On Us” banner ad appears on the main page of the conference’s official website and the NEC’s official “It’s On Us” video can been viewed on-demand via NEC Front Row, the league’s online digital network. The conference has also used its Twitter and Facebook accounts to proliferate the message.
“The NEC is proud to participate in this program and applaud the many students across each of our ten member institutions who have already taken the pledge,” said Morris.
“If you haven’t taken the pledge, we urge you to join us in being part of the solution….take the pledge at It’sOnUs.org!”
For more on the campaign visit ItsOnUs.org.
The Northeast Conference, Newsweek and MTV are amongst those organizations supporting the White House’s ‘It’s On Us’ campaign.
This pledge is a personal commitment to help keep women and men safe from sexual assault.
It is a promise not to be a bystander to the problem, but to be a part of the solution.
To recognize that non-consensual sex is sexual assault.
To identify situations in which sexual assault may occur.
To intervene in situations where consent has not or cannot be given.
To create an environment in which sexual assault is unacceptable and survivors are supported.